Sunday 31 May 2009

Are You Ready To Change Your Marketing Approach?

Textbook marketing approaches can go a long way toward building product sales and images. They can be just good enough to get noticed, but they might not produce the results you’re after. If you’re ready to go beyond what you learned in school or even by trial and error, there is an area of study worth paying attention to.
That area of study?
The real secret to marketing success lies in understanding human beings. People are complex creatures that are often compelled to believe they are ruled by their minds, logic and reason. To an extent, this is true. People, however, are also highly motivated by influences that are much less black and white in nature. They will purchase products and take particular actions if they are appealed to on an emotional or want-based level. Tap into both areas with a marketing campaign and the results can stagger.
Learning how to successfully market in a manner that falls outside the traditional box is not necessarily easy. There are ways to learn the ropes and gain insight from those who have mastered the art of making a decent product one that people will not pass by.
If you are ready to change your marketing approach and take campaigns beyond expectations, human nature and the forces that influence it should be your focus of study.

Friday 29 May 2009

Jeff Dedrick's "Stealth Cash Method"

The most pressing issue for affiliates is how to generate and increase sales via their websites. To discover the techniques that the master marketers have utilised in developing their business successfully and on a consistent basis. Jeff Dedrick has created a system that enables affiliates to utilise these in their online business having road tested them to ensure they are proven in the field and are known to generate sales 100%.

Jeff has worked alongside many of the most successful marketers and is one of the major marketing forces that will align you with the most successful thinking in the current economy.

Tuesday 5 May 2009

The JV Business Model.

The various business models we have to choose from comprise the traditional, sole trader, partnership, limited company and PLC to the more up-to-date forms found online as well as the alternatives such as MLM or network marketing which may integrate features found in the online/offline context.

My own experience has crossed some of the models that exist above, my first being a sole tradership which I ran from 1980 till 1998, ScreenHeat offered a screenprinting service in the field of garments and textile substrates.

From 1992 I had come into contact with MLM having been introduced to the concept through a customer of my screenprinting business who'd found a level of success with it. Due to my then health profile I was unable to participate and I passed up on the chance until 1994 when I was re-introduced to the model and commenced as an Amway distributor, I attended meetings, local and at distance across the UK and bought the tapes and books which I have to this day. I regard it as part of the "whole" education process and am proud of the point I have reached on the back of my "training". While I didn't achieve the financial goals I hoped to attain it was helpful in the general scheme of my development.

I have also been involved with Direct Sales, with companies offering a product in the Personal Development field, and also the Home Improvement market where again the skills and knowledge that I have gained are all part of the mix which I am able to engage with now.

Business nowadays relies more heavily on broader knowledge based skills than ever before with multi-tasking an essential in the current economy. An awareness of all things across the management field, legislative issues, customer care and the fundamentals of marketing mean it's no longer to think within narrow boundaries in order to succeed. Conversely the need to focus remains an ever present demand and staying true to your strengths which are at the heart of your business.

A Joint Venture with a business partner allows you to cut across the various limits that may exist within your business and offers the chance to expand in markets outwith your immediate area of expertise. How does one go about setting up a JV?

Well to find out the full answer you need to visit my website where I reveal all you need to know.

I hope you find the answers to your questions and that the JV option is something you'd like to take on as a way of expanding your business.